Friday, January 18, 2008, 5:55pm

Making Your “More” Links SEO-Friendly

I came across this article and thought it was something worth mentioning here. Essentially the argument is that by not including a NOFOLLOW attribute on your WordPress “Read More” links, you’re actually hurting yourself a bit in the SEO category. Here is the reasoning.

Links with generic terms in the anchor text does you no good in terms of SEO, and in fact will somehow show that your Wordpress blog is very much about “read” and “reading” due to the number of internal links containing these words as anchor text.

I’ve actually used this technique here for a while now and recommend it. I’ve also removed the anchor reference from the link so when a user clicks “(more…)”, he or she goes to the top of the post page rather than to the middle of the post (where I put the special more tag).

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>